Wednesday, July 21, 2010

Dynamic growth in 20 years - nine as chief of this newspaper and Hewlett-Packard China President Sun

20-year passage of time, not only China's rapid economic rise of China IT industry has developed itself as the world attention, "center" industry, a large number of IT companies to grow up, take the "information power" to "information power" of the task.

20 years is but a moment in history, but in just the past 20 years, we have clearly felt the passage of time and upside down, not only exceptionally fast in China's economic rise, China's IT industry has also jumped into the world-renowned big industry . In such a process, we have many IT companies have gone through 20 years of ups and downs, creating a proper glory. HP is one of the Chinese, and leading IT companies in the international context and the characteristics of market operators take root in China, China Hewlett-Packard in 20 years, the interpretation of China's information industry development in many memorable stories, left much to be summarized and thinking subject.

Around these topics, such as the recent newspaper and the chief of nine vice president of HP China President Sun Zhenyao and similar exchanges, the two senior members of IT sector is the witness of this history, and their review and thinking, and their exchanges and discussions, many fresh insights and judgments may give readers inspiration.

User traction and innovation to promote industrial transformation ahead

Lau Kau: Last week I was invited to celebrate the 20th anniversary of Intel in China dinner, this week you will receive a festival organized to celebrate the 20th anniversary of the invitation, This is not a coincidence, but the Chinese IT's "20-year phenomenon," because not only only you two, Lenovo, Haier, ZTE, Nokia and so hosting the 20-year celebrations. 20 years, China has undergone many changes in IT industry can be discussed from many perspectives, such as from the IT industry itself, some people think that 20 years of age experienced technology and product application times and three times the times. I share with you many times, you have stressed that changes in user demand in the power industry, and I very much agree with your point of view. If you do a brief summary, you think in the end user demand over the past 20 years, what changes have taken place? How the industry is pulling ahead of?

Sun Zhenyao: From the user point of view of changes in the industry do more meaningful. I think this issue recently, feel IT industry shows three major trends.

First, more extensive coverage of IT. Previous IT = Information Center, now a few people into IT services from the service staff in all sectors, and even IT systems are also connected to customers and partners. Meanwhile, communications and network integration to enable mobile phone has become a big part of IT. In fact, the IT area covered far more than the "information center." Second, the average, each employee who's IT investment is growing. With the per capita investment in IT to improve, users increasingly focus on return on investment. The third is the attitude of users of IT technology, whether from interest to interest the most sophisticated is easy to use, easy to manage, if it is safe, whether on-line soon, very soon to get the results.

In addition, we also feel that when dealing with customers, so many years of procurement requirements of users has gone through three phases: the first sought assurances that the advanced nature of science and technology. The user during previous IT planning and purchasing the machine, it will stress to ensure that technology does not lag behind in 5 years. Now this phenomenon has not been so obvious, although advanced technology still is a basic condition for users to buy products. The second stage is the focus on cost performance, emphasizing the differences and contrast investment. The third phase started to pay attention to adaptive management, especially now after the user's system is complicated, how to simplify the application and how to easily manage multiple applications becomes critical.

From the above analysis, we can conclude: not so much technological change to promote industrial development, as it is the needs of users in the power industry, because it has to constantly meet customer needs, to help users solve the problem, IT industry was able to innovation. For many users, IT has an "eco-system" Wen Ti, that is user facing not only the issue of IT procurement and Ying Yong is also CIO of the problem is not just, but a reshaping of the problem Qiyejiazhi ; for IT companies, the same number of products and technologies are not introduced for users to choose, but a help to enhance overall competitiveness. In this trend, who adjust the strain well, who have the opportunity to move forward. So, I think 20 years later, IT companies, particularly in the Chinese market is to compete in the IT companies are facing problems with an adjustment to change, adjusted to adapt to change is the key user needs innovation, not innovation, Jiuyou may be eliminated.

Kau Liu: On this level, I'd like to hear your views, that is, after 20 years of development, China is already the world's information power, but not the power of information. China's information industry department has proposed to the information power of direction. Power to the information from the information power, which something you think is most important?

Sun Zhenyao: I noticed that many people are discussing this issue, many people think that China's information industry to become powerful, must occupy high ground and market high ground, which should create their own standards and the international market. I think these statements were not wrong, but China is to become the information power, it is essential or starting from the market demand, strive to cultivate an environment that encourages innovation. All parts are concerned about the high-tech industries, but many provinces to attract foreign investors the most time talking about what is still to provide preferential policies. United States, "Silicon Valley" is not the case in Silicon Valley as long as a "point", there will be 10 people to support you, capital, management and so are ready for you.

Currently in the domestic business is still relatively hard to face many problems. There is a software company boss has told me that they made a software disc to sell carved. Results less than a year, pirated disks on everywhere, and finally the software company had to sell hardware, embedded software integration.

China power into information from the information power, do not just limited to "global manufacturing center," not just low-cost, should be gradually built up business innovation ecosystem. Silicon Valley in recent years, the global IT industry, the impact of business cycle than in previous years active, but entrepreneurial environment in Silicon Valley and other areas no way to compete. Northern Ireland could become the Silicon Valley of Europe, in fact, also have a key to encourage innovation and protect the innovation, and support innovation environment.

Channel development and long-term investment to promote growth of Hewlett-Packard

Liu 9 such as: the development of any enterprise environment can not be separated at the time. 80s of last century, many IT companies are experiencing from a planned transition to a market economy; 90's surge is the market trend; more and more enterprises in China today integrated into "globalization" of the wave. Your participation in 1991 and led HP's work in China can be said that most of the history of China Hewlett-Packard Development witness and practitioners, the development of HP China has experienced what is probably the key stage?

Sun Zhenyao: In many ways, China is the development of HP's IT industry as a microcosm of the development of both China Hewlett-Packard China's unique economic environment, the result of, but also by the influence of global trends. HP's growth in China can be roughly divided into three stages.

The first stage of China's planned economy era, China HP's business development must comply with the national plan. At that stage, Batumi out there so-called "trade embargo on China," it has a policy of "procurement targets", the computer needs of enterprise marketing approval. On the other hand, private enterprises have not yet developed, a large computer projects are national projects, such as 863 plans, "golden" word projects, the Government direct and guide the IT industry. When users get the advanced stuff is not easy.

1985 China-US joint venture is set up at Hewlett-Packard product of the environment, out of considerations of national policy, not because they do not set up a joint venture, "approval" can not enter the market. HP was no difference with the state-owned enterprises, such as staff salaries are capped, allocated units, with car, there are bus, Chinese Lunar New Year to send fish, meat delivery. At that time the company sent me to China, my job duties also responsible for sub-vehicles, housing distribution, etc., I also wonder how these things have to control?

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瀛欐尟鑰? 鎴戠殑鏀惰幏澶澶銆傛劅鍙楁渶娣卞埢鐨勪竴鐐规槸鎴戝簡骞歌嚜宸卞湪涓栫晫缁忔祹鏈?负娲昏穬鐨勫浗瀹舵嫇灞曚笟鍔★紝濡傛蹇殑鍙戝睍閫熷害銆佸姝ゅ箍闃旂殑鍙戝睍绌洪棿锛岃繖鏄儬鏅湪鍏朵粬鍥藉鐨勪富绠℃墍涓嶈兘姣旀嫙鐨勩?姝f槸鍩轰簬姝わ紝鍓嶄竴娈垫椂闂村叧浜庢垜灏嗙寮?腑鍥芥儬鏅殑浼犻椈鎵嶄护鎴戞劅鍒拌帿鍚嶅叾濡欙紱鍙﹀涓?偣鏀惰幏鏄垜鍦ㄤ腑鍥借繖涔堝骞达紝鏈夋満浼氫笌涓浗IT涓氱晫鐨勫悇璺簿鑻卞缓绔嬩簡鏈嬪弸寮忕殑鍏崇郴锛屽緢澶氭湅鍙嬬殑鍒涙柊鎬濈淮浠ュ強瀵规儬鏅殑骞挎硾璁ゅ悓鍜屽鎴戝伐浣滅殑鏀寔锛岃鎴戝厖婊℃暚浣┿?


鑷充簬鏈潵鐨勬寫鎴橈紝涓?槸濡備綍鏇村厖鍒嗗湴涓庢?閮ㄦ矡閫氾紝灏嗘?閮ㄧ殑鍏ㄧ悆璧勬簮鐢ㄨ冻锛岀敤寰楁洿涓烘湁鏁? 浜屾槸浜烘墠鐨勫煿鍏汇?鎴戜滑鐜版湁4000澶氬悕鍛樺伐锛屾寜姣?0浜虹敱涓?釜缁忕悊甯﹂槦锛岃嚦灏戣鍩瑰吇400澶氫釜涓?嚎缁忕悊锛岃繕瑕佹湁鏇撮珮灞傛鐨勪簩绾跨粡鐞嗭紝鑰屼笖涓夊勾浠ュ悗锛岃繖鏍风殑鏁板瓧涔熻瑕佺炕涓?暘锛屾垜浠殑浜烘墠鑳藉惁璺熶笂鍙戝睍鐨勯?搴︼紝杩欒嚦鍏抽噸瑕侊紝涔熸槸鎴戞湭鏉ュ伐浣滅殑閲嶇偣銆?br />

鑱屼笟涓庤嚜淇?br />
褰撳垬涔濆绀鹃暱鍜屽瓩鎸?瑙侀潰鏃讹紝瀛欐尟鑰?殑绗竴鍙ヨ瘽灏辨槸锛氣?瑙佸埌浣狅紝涔熻鍏充簬鎴戣绂诲紑涓浗鎯犳櫘鐨勪紶闂诲氨鍙兘骞虫伅浜嗐?鈥?br />
纭疄锛屽墠鍑犲ぉ锛屽瓩鎸?姝d负杩欐牱鐨勪紶闂昏嫤鎭硷紝浠栬鏈変汉鐚滄祴鍥犱负鎯犳櫘鍓嶄换CEO鍗¤帀闈炲父閲嶈涓浗鎯犳櫘鐨勪笟鍔★紝鍦ㄥス鍦ㄤ换鏃舵湡姝e紡鍚姩浜嗏?涓浗璁″垝鈥濓紝鑰岄偅姝f槸瀛欐尟鑰?蛋椹笂浠讳腑鍥芥儬鏅?瑁佷箣鏃讹紝鍥犳锛屽瓩鎸?鍙兘浼氬洜涓哄崱鑾夌殑绂昏亴鑰岀寮??鈥滄柊浠籆EO璧痉鍏堢敓铏界劧寰堜綆璋冿紝浣嗘柊涓婁换鍚庣涓?鍑哄浗灏遍?鎷╀腑鍥斤紝杩欎篃璁哥粰浜嗛偅浜涚寽娴嬩竴涓緢濂界殑鍥炲銆傗?瀛欐尟鑰?瑧鐫?銆?br />

鑷?982骞村姞鍏ユ儬鏅紝20澶氬勾闂村瓩鎸?鍦ㄦ儬鏅?鍏辨崲浜?0涓亴浣嶏紝鎹簡18浣嶈?鏉匡紝缁忓巻杩?娆¢噸澶х粍缁囧彉闈┿?2000骞翠粬寮?鎷呬换涓浗鎯犳櫘鎬昏锛屾湁浜鸿锛屽瓩鎸?涓婁换鍚庡ソ鍍忊?纰板埌鐨勯兘鏄潖浜嬫儏鈥濓細2001骞存暣涓狪T涓氱殑涓嶆櫙姘旓紝浜т笟鐨勫彂灞曢?搴︽斁缂擄紱2002骞存儬鏅笌搴锋煆杩涜鎯婂ぉ澶у悎骞讹紝闈复涓や釜澶у瀷浼佷笟鐨勬暣鍚堥毦棰橈紱2004骞村勾涓紝鎯犳櫘鏈変竴鍗婃満鏋勬墦鏁i噸缁勶紱2005骞?鏈堬紝鍘熸儬鏅瓹EO鍗¤帀杈炶亴銆?br />
浣嗛潰瀵圭潃棰戠箒鐨勫彉鍖栵紝瀛欐尟鑰?殑琛ㄧ幇涓嶄粎鍙互鐢ㄢ?涓氱哗鈥濅袱涓瓧鏉ュ洖绛旓紝鑰屼笖涔熷彲浠ョ敤鈥滆亴涓氣?涓ゅ瓧鏉ュ舰瀹广?鐒惰?浠栫殑鈥滆亴涓氣?涓嶄粎浣撶幇鍦ㄤ粬鎴愬姛鍦版妸鎬婚儴鎴樼暐鎵ц涓嬪幓锛屽甫棰嗚嚜宸辩殑鍥㈤槦鎶婇攢鍞笟缁╁仛涓婂幓锛屽悓鏃朵篃浣撶幇鍦ㄤ粬鑳芥湁鏁堝湴鎶婂叏鐞冪殑鎴樼暐涓庝腑鍥芥湰鍦熸儏鍐电浉缁撳悎锛岃鎯犳櫘鐨勪紒涓氭枃鍖栤?鈥斺?鎯犳櫘涔嬮亾鈥濆湪涓浗鐢熸牴鍙戣娊銆傗?浜烘墠鍩瑰吇鈥濄?鈥滀紒涓氬叕姘戔?銆佲?绀句細璐d换鈥濈瓑鏄瓩鎸?缁忓父寮鸿皟鐨勩?鎯犳櫘鍦ㄤ腑鍥芥垚绔嬩簡鈥滈瀵煎姏鐮旂┒涓績鈥濄?鈥滄儬鏅晢瀛﹂櫌鈥濈瓑锛岃繖閮芥槸涓庢儬鏅叏鐞冨叾浠栨満鏋勪笉鍚岀殑鍒涙柊涔嬪銆?br />
鑰屼笖锛屼负浜嗕腑鍥芥儬鏅殑鍙戝睍锛屼篃涓轰簡鎺ㄥ姩涓浗IT浜т笟鐨勫彂灞曪紝瀛欐尟鑰?笉鏂笌鎬婚儴浜ゆ祦锛氣?涓浗鏈夎繖涔堝鐨勫ソ涓滆タ锛屼负浠?箞涓嶆潵鍛紵鈥濅粬璇达細鈥滄垜涓嶆槸鍘婚潬涓庢?閮ㄦ媺鍏崇郴璧㈠緱淇′换锛岃?鏄敤涓浗鐨勫姏閲忓幓褰卞搷缇庡浗鎬婚儴锛屽幓浜夊彇鏇村ソ鐨勮祫婧愩?鈥濃?涓浗璁″垝鈥濈殑鍚姩涓庡疄鏂斤紝涓嶄粎鏄瓩鎸?鐨勫緱鎰忎箣绗旓紝涔熸槸浠栨湭鏉ユ墽鎺屼腑鍥芥儬鏅殑淇″績鎵?湪銆?br />


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